The Event and Retail Manager will cost-effectively drive non-media lead generation and local awareness through the following marketing tactics: events/shows, showrooms, corporate partnerships, retail partnerships, community groups, HOA's, company-created events and more!
RESPONSIBILITIES:
- In-field coaching and training of Retail Marketing Representatives
- Classroom training, which involves teaching staff methodology, rebuttals, process and procedures
- Manages the department calendar including; negotiating with event sponsors and outside vendors to procure space and to obtain the best value for our investment. Oversees participation in events, sponsorship, retail partnerships and creation of lead-gen opportunities based on established objectives, including on-site administration, resource supervision, and other implementation details
- Expense and P&L management of Events and Showroom expenses; control spend within budget to achieve goals
- Collaborate with partners within Renewal to drive results. (Sales, Inside Sales Center, Talent Acquisition, HR, Finance)
- Participate in recruiting efforts, including interviewing candidates.
- Communicate results and future strategy with management
- Supervising Andersen Showroom Leads & Reps
- Supervising Temporary Event Reps, Showroom Reps & Retail Reps
SCHEDULE AND SALARY:
- Weekend and evening availability is required***
- Weekend and evenings are based on the event schedule.
- Schedule flexibility is based off the event schedule.
- Travel territory is throughout DC and Northern VA.
- Salary range is between $65,000-$70,000 with a target bonus of $50,000++ annually. Target incentive is based off metrics being met.
- Mileage reimbursement and ramp pay provided.
QUALIFICATIONS:
- Bachelor’s degree in marketing/communications preferred or equivalent demonstrated skills and abilities
- Requires 3 to 5 years of experience in sales/marketing, planning events and/or managing sales/retail teams
- Ability to think strategically, with strong project management skills, including attention to detail
- Strong verbal and written communication skills
- Ability to self manage resources (time and budget) to achieve objectives
- Ability to analyze effectiveness of events, sponsorships & local programs
- Ability to understand the role of marketing communications, sales promotion and advertising
- Ability to demonstrate strong leadership skills
- Demonstrated analytic skills
- Ability to work 40 weekends a year along with some evening hours.
In 2024, Andersen has set a profit-sharing target of $4,000 per eligible employee, prorated as appropriate. Profit sharing will be paid out in quarterly installments to provide eligible employees with payments throughout the year, with payment amounts tied to quarterly operating profit performance.
Pay is based on several factors including but not limited to work experience, education, geographic location, certifications, etc. Your recruiter can share more about the specific compensation package for your preferred role during the hiring process. Successful candidates in this role are expected to earn $55,994-$71,392.
Andersen is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, disability, marital status, national origin, citizenship, genetic information, protected veteran status, or any other characteristic protected by law.
Job Type: Full-time
Pay: $65,000.00 - $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Paid time off
- Parental leave
- Retirement plan
- Vision insurance
Shift:
- 10 hour shift
- 12 hour shift
- 8 hour shift
Experience:
- Event marketing: 3 years (Preferred)
Work Location: On the road
